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About

this project

This website is part of a university dissertation project focused on promoting sustainable fashion choices and raising awareness about the fast fashion industry. Created as a final year research project, its goal is to educate, inspire, and empower individuals to make more conscious fashion decisions, regardless of their style, lifestyle, or budget

Through easy-to-understand educational content, curated resources, and practical tools, the platform breaks down the harmful impact of fast fashion and highlights realistic, affordable ways to shop and dress more sustainably. Whether you’re just starting your sustainability journey or looking to deepen your knowledge, this site is designed to be an accessible starting point

The content and design are grounded in original research, including interviews and user insights, to ensure the site meets real needs and reflects everyday experiences. This project combines academic research with practical design, aiming to create lasting impact